Finance

One financial overview for all your events.

Revenue, gross profit, and margin in one place. Filter by period, event type, and account manager, and compare with last year.

Now in private beta. Personal onboarding included.

Work · FinanceFinance
This yearExport
Revenue
$1.4M+9%
Gross profit
$420k+12%
Guests
4,820+6%
Gross margin
31%+3pp
Gross profit · per month
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From scattered numbers to one clear story

See what your events bring in, where deals stall, and build the overview you want to see every morning.

01 · Financial overview

Revenue, gross profit, and margin in one view

The key numbers sit up top, with trend and a comparison to last year. Break them down by event type and account manager, right down to the event.

  • Key numbers with trend and year-over-year comparison
  • Breakdown by event type and account manager
  • Revenue and profit per guest, independent of group size
Work · FinanceBy event type
This yearRevenue
By event type
Revenue across 4 categories
Wedding$520k
38 events · 3,640 guests
Corporate dinner$410k
52 events · 4,180 guests
Festival$280k
9 events · 12,400 guests
Reception$190k
61 events · 5,220 guests
Account managers
Revenue per planner
Sarah Dean$612k
Tom Baker$488k
Lisa Hayes$371k
Dan Smith$254k

02 · Conversion and pipeline

See where deals stall

The conversion funnel shows how many inquiries turn into a proposal, and how many of those you confirm. So you know where your pipeline leaks, not just at the end.

  • Inquiry, proposal, confirmed, and completed in one funnel
  • Conversion per step, not just the end result
  • Pipeline with optional, confirmed, and completed
Work · FinanceConversion funnel
This yearExport
Close rate
39%
request → confirmed
Avg. lead time
11 days
request to confirmation
Request → confirmed in this period
Requests
248
100%-
Quote sent
176
71%−29%
Confirmed
96
39%−45%
Completed
84
34%−13%

03 · Your own dashboard

Build the overview you want to see every morning

Compose your start screen from widgets: revenue, outstanding, pipeline, and your top account managers. Set it to this week or this year.

  • Add and rearrange widgets, in small, medium, or large
  • Revenue, outstanding, pipeline, and top lists
  • This week or this year, in one click
Overview · HomeHome
This week+ Widget
Revenue · this month
$142k
↑ 8% vs last month
Outstanding
$38k
14 invoices
3 overdue
Pipeline
Optional
Confirmed
Completed
Conversion 41%
Top account managers · YTD
$612k
$488k
$371k

6

key numbers on your financial overview

updating numbers in a spreadsheet

20+

widgets for your own dashboard

YoY

every period compared with last year

Everything in your finance toolkit

Key numbers

Revenue, gross profit, and gross margin with trend, all up top.

Margin per event

Cost against revenue per line, with the margin in green, amber, or red.

Compare

Every period against last year or the previous period, set side by side automatically.

Per guest

Revenue and profit per guest, so you compare sizes fairly.

Occupancy

An indication of how full your weeks are, at a glance.

Export

Every view as CSV, or keep it as a saved view.

Run your events on numbers, not on gut feel.

Now in private beta. Book a demo, personal onboarding included.

Your financial overview, answered

Which numbers do I see?
Revenue, gross profit, and gross margin, plus revenue and profit per guest. You break it all down by event type and account manager, right down to the individual event.
Can I compare periods?
Yes. Pick a period from this week to this year, and set the comparison with last year or the previous period alongside it.
How is gross profit calculated?
Revenue minus cost, per line on the calculation. Only confirmed and completed events count, so open inquiries don't skew your numbers.
How do I see my conversion?
The conversion funnel runs from inquiry to proposal, confirmed, and completed, with the percentage at each step.
Can I build my own dashboard?
Yes. Add widgets, rearrange them, and choose small, medium, or large per widget. Set the whole thing to this week or this year.